Social Media with Anna

This session, featuring Anna and a host, covers crucial social media marketing strategies, focusing on how to know your target market, refine your branding and brand positioning, and create a clear content strategy. Anna shares actionable insights, like using a community calendar, the importance of engagement over likes, and tips for maximising your content’s reach across platforms like LinkedIn, Instagram, and TikTok. The Q&A section tackles common questions, including whether to post personal content, the necessity of multiple platforms, and how often to post, always coming back to the need for a clear target market focus and consistent brand messaging.